About us

From Her Hands to Your Heart—Every Zevar Tells a Story of a Gul-o-Zevar

Gul-o-Zevar is a community-driven artisan incubator program designed to uplift economically vulnerable artisans—especially women from rural and marginalized areas of Pakistan.

  • At Gul-o-Zevar, artisans possess traditional skills in jewelry-making and ornamental crafts.
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Our Vision

A society where marginalized artisan communities—especially women—thrive with dignity, creativity, and economic independence through the preservation and promotion of traditional crafts.

Our Mission

To empower underprivileged artisans, particularly women, by providing them with training, market access, design innovation, and entrepreneurial support, while celebrating Pakistan’s cultural heritage through handcrafted jewelry and ornamental products.

What We Do?

Gul-o-Zevar

‎Gul-o-Zevar is a community-driven artisan incubator program designed to uplift economically vulnerable artisans—especially women from rural and marginalized areas of Pakistan—who possess traditional skills in jewelry-making and ornamental crafts. The program serves as a hub for creativity, learning, and empowerment, offering:

  • Skill Enhancement: Training in contemporary design, quality improvement, and finishing techniques to enhance market competitiveness.
  • Entrepreneurial Development: Business literacy, pricing, branding, and marketing support to turn artisans into sustainable micro-entrepreneurs.
  • ‎ Market Access & Linkages: Support in online and offline marketing, exhibitions, and collaborations with fashion designers and ethical brands.
  • Social Empowerment: Promoting dignity, leadership, and self-confidence among women artisans through inclusive community engagement and financial independence. ‎
  • Cultural Revival: Preserving Pakistan’s diverse cultural heritage by promoting indigenous techniques and motifs through handmade creations. ‎
  • Gul-o-Zevar nurtures the potential of every artisan, transforming lives through the fusion of tradition, creativity, and economic opportunity—blossoming lives like flowers and shining futures like jewels.